AI Insights · Timothy · April 2022
Top 5 Delivered Meal Kits and Specialty Foods Apps Performance in Oceania Q1 2022
Discover the performance trends of the top 5 Delivered Meal Kits and Specialty Foods apps in Oceania for Q1 2022, including downloads and active users.
In the first quarter of 2022, the top Delivered Meal Kits and Specialty Foods apps in Oceania showcased varied performance trends across weekly downloads and active users. This data, provided by Sensor Tower, offers insights into the app usage dynamics in the region.
HelloFresh: Meal Kit Delivery saw a consistent rise in weekly downloads, starting from approximately 5.4K at the end of December 2021 and peaking at around 8.7K in late January. However, the downloads gradually decreased to about 6.7K by the end of March. Weekly active users also showed an initial increase, reaching a high of roughly 280.7K in the first week of January, before stabilizing around 273K towards the end of the quarter.
EveryPlate: Cooking Simplified experienced a notable spike in weekly downloads in late January, peaking at around 3.6K. Post-January, the downloads fluctuated, eventually settling at approximately 2K by the end of March. The weekly active users demonstrated a steady increase, starting from about 9.4K at the end of December to approximately 13.2K by the end of January, and maintaining this level with minor fluctuations throughout the quarter.
Dinnerly: Meal Kit showed an upward trend in weekly downloads, peaking at around 2.3K in late February. However, the downloads tapered off slightly, ending the quarter at approximately 1.3K. The active user base remained relatively stable, starting at about 26.4K and peaking at around 28.2K in mid-February, before settling back to a similar level by the end of March.
My Muscle Chef exhibited a fluctuating trend in weekly downloads, with a significant peak at approximately 2.5K in late February. The downloads then varied, closing the quarter at around 2.3K. Unfortunately, there is no data available for weekly active users for this app.
Marley Spoon had a noticeable peak in weekly downloads in late January, reaching about 1.6K. After this peak, the downloads gradually decreased, ending the quarter at approximately 761. The weekly active users showed a stable trend, starting at around 6.6K and maintaining a similar level, with minor fluctuations, throughout the quarter.
These insights into the performance of the top 5 Delivered Meal Kits and Specialty Foods apps in Oceania during Q1 2022 highlight the varying trends in app downloads and active user engagement. For more detailed insights and data, visit Sensor Tower.
